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SEO - Search Engine Optimization

What Will AMP Look Like On Google?

Source: www.searchengineland.com

01:49 | Aug 31 , 2016 | Intern #42 -SEO - Search Engine Optimization

What Will AMP Look Like On Google?

Google has provided a demo of what an AMP feature would look like in the SERP. You can try it out by navigating to g.co/ampdemo on your mobile phone (or emulate it within Chrome Developer Tools). Then, search for something like “Mars.” You will see a carousel toward the top with AMP articles.

Click on one for a reading experience embedded in the SERP. You can swipe right or left to read another AMP-enabled article. It’s a different experience from simply navigating to a publisher’s AMP page

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Several major publishers can be found within the demo, such as The Guardian (example AMP page) and The Washington Post (example AMP page).

Read next: HOW TO GET STARTED WITH ACCELERATED MOBILE PAGES